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  • Teaching and Learning Special Interest Group

Advancing Marketing Education

Our mission is the advancement of marketing education. To accomplish this mission, we do a variety of activities. At the AMA educator conferences, we host socials and run special sessions on current topics in marketing education. In partnership with Marketplace Simulations, we hold a competition and award the most innovative marketing educator in our field. We announce the winner​ of the award during the AMA Winter Marketing Educators’ Conference.

In order to provide our members with critical resources for their achievement, we post the call for papers and other specials relevant to academia from the journal Marketing Education Review. We also post links for Teaching Tips courtesy of The Institute for Learning and Teaching (TILT) at Colorado State University.

2027 Rising Star in Marketing Education Award

Submission deadline: November 1st, 2026

The Teaching & Learning Special Interest Group (SIG) is the American Marketing Association’s member community focused on the art, craft, and theory of marketing pedagogy. The T&L SIG hosts sessions and panel discussions at AMA conferences and recognizes outstanding contributions to teaching and scholarship through its annual awards program.

The T&L SIG is pleased to invite nominations for the 2027 Rising Star in Marketing Education Award. This award recognizes early-career marketing educators who have distinguished themselves through outstanding teaching and mentorship.

Award recipients are early-career (pre-tenure) faculty members who have emerged as standout educators, bringing creativity and dedication to the classroom, engaging meaningfully with students, and contributing to the advancement of teaching practice within the discipline. This award celebrates those who are shaping the next generation of marketing education through their example.

Eligibility:

  • The Award is open to any active member of the American Marketing Association.
  • Applicants may self-nominate or be nominated by a third party (with the nominee’s consent).
  • Finalists must attend and present brief remarks on their teaching philosophy at the T&L SIG’s Special Awards Session at the AMA Winter Educators’ Conference, February 12-14, 2027, in New Orleans.

To apply, please submit a single PDF file including the following:

  • A cover letter summarizing the nominee’s teaching accomplishments and noting the nominee’s AMA member number.
  • Supporting documentation for teaching excellence, including student evaluations, teaching
    awards, or testimonials.
  • The nominee’s current CV.

The winner will receive a $250 award and a plaque from the Teaching & Learning SIG, while two runners-up will each receive a plaque.

All applications shall be submitted electronically to:
Adam J Mills, AMA Teaching & Learning SIG Chair, at ajmills@loyno.edu

A PDF copy of this call for nominations can be downloaded here.

2027 Scholarship of Teaching and Learning Award

Submission deadline: November 1st, 2026

The Teaching & Learning Special Interest Group (SIG) is the American Marketing Association’s member community focused on the art, craft, and theory of marketing pedagogy. The T&L SIG hosts sessions and panel discussions at AMA conferences and recognizes outstanding contributions to teaching and scholarship through its annual awards program.

The T&L SIG is pleased to invite nominations for the 2027 Scholarship of Teaching and Learning (SoTL) Award. This award recognizes marketing education scholars whose research has advanced the science of marketing pedagogy through innovative, rigorous, and impactful scholarship.

Award recipients are individuals with a record of peer-reviewed research in marketing education who are actively engaged in the academic conversation around teaching and learning: sharing their work at conferences, contributing to pedagogical theory, and translating that knowledge into practice for the benefit of students and colleagues across the discipline.

Eligibility:

  • The Award is open to any active member of the American Marketing Association.
  • Applicants may self-nominate or be nominated by a third party (with the nominee’s consent).
  • Finalists must attend and present at the T&L SIG’s Special Awards Session at the AMA Winter Educators’ Conference, February 12-14, 2027, in New Orleans.

To apply, please submit a single PDF file including the following:

  • A cover letter summarizing the nominee’s research accomplishments and noting the nominee’s AMA member number.
  • Supporting documentation for scholarly contributions, including exemplar research publications.
  • The nominee’s current CV.

The winner will receive a $250 award and a plaque from the Teaching & Learning SIG, while two runners-up will each receive a plaque.

All applications shall be submitted electronically to:
Adam J Mills, AMA Teaching & Learning SIG Chair, at ajmills@loyno.edu

A PDF copy of this call for nominations can be downloaded here.

Marketplace Simulations Innovation in Marketing Education Award

The Teaching & Learning Special Interest Group, in partnership with Marketplace Simulations, conducts an annual competition to recognize innovative excellence in marketing education. This competition provides a forum for outstanding educators to share their classroom innovations with colleagues from around the world. 

Innovative excellence refers to the novelty, quality and demonstrated impact of a pedagogical innovation that advances the discipline of marketing education by overcoming challenges in current or traditional approaches to course delivery. 

The competition is open to any full-time marketing educator who is also a member of the American Marketing Association. Submissions will be reviewed and evaluated by a panel of judges, and the three finalists will present their innovations at a Special Awards Session at the Winter Marketing Educator’s Conference in Florida. Following the presentations, the winner and two runners-up will be announced by the award sponsors and the leadership of the Teaching & Learning SIG. 

The winner of the Innovation in Marketing Education Award will receive a plaque and a $1000 award from Marketplace Simulations, and the two runners-up will each receive an award of $250.  

Previous Winners

2023: Aidin Namin, Loyola Marymount University

2018: Christy Ashley, University of Rhode Island

2017: Lauren S. Beitelspacher, Babson College

2016: Jane Sojka, University of Cincinnati 

2015: Madhu Viswanathan, University of Illinois at Urbana-Champaign

2014: Anne Roggeveen, Babson College 

2013: Victoria Crittenden, Babson College

Teaching and Learning Chair:
Adam Mills
Loyola University, New Orleans

Karen Robson
University of Windsor

April Kemp
Southeastern Louisiana University

Matthew Wilson
University of Windsor

Katie Howie
University of Southern Mississippi

Stefanie Boyer
Bryant University

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