Journal of Public Policy & Marketing Scholarly Insights

A Call for Further Research at the Intersection of Race, Marketing, and Public Policy

Examining the Rise of Digital Vigilantism

Press Release from the Journal of Public Policy & Marketing: Special Issue Explores Consumer Access and Power

Against the Grain: Why Some Consumers are Anti-Genetically Modified Food and What Marketers Can Do About It

Navigating the Uncharted Territory of Cannabis Marketing

Dog Parks and Coffee Shops: Faux Diversity and Consumption in Gentrifying Neighborhoods