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AMA Certification Reseller Partner Program

Become a Certification Reseller Partner

Why Partner with Us?

The American Marketing Association is a well-respected brand dedicated to helping marketers learn new skills and advance their careers.

In addition to growing your own business, you could help more marketers around the world achieve the designation of American Marketing Association Professional Certified Marketer® (PCM®).

About the PCM® Marketing Management Exam

This certification is a way for marketers to prove their knowledge across a broad spectrum of marketing topics.

  • Marketing Strategy
  • Marketing Research and Data Analytics
  • Pricing Strategy
  • Customer Behavior and Segmentation
  • Product and Services Positioning

Frequently Asked Questions

The AMA partners with select trainers and training organizations from around the world that meet our criteria and align with our values. Reseller partners are approved to bundle specific AMA products with their own offerings and sell to their local markets.

The AMA Marketing Management Certification exam is the first to be offered through the reseller program. We anticipate making other products available to our top partners in the future.

It’s an opportunity to grow your business through incremental revenue, leverage the AMA brand for credibility and be the first to know about future AMA products available for reselling.

  • Once the application form is submitted, AMA will review the information to determine if the potential partner is a fit. AMA may schedule a follow-up conversation to gather additional information.
  • Assuming the partner is a fit, AMA will forward a copy of the terms and conditions, onboarding instructions, brand guidelines and instructions for requesting PCM® exam codes.

Application Form