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Gamification Technology Overview

Our gamification technology overview highlights the gamification technology space at a high level. Engaging a new, younger generation entering the workforce is a serious challenge for businesses in the present. Gamification is an approach that creates an environment of real-time feedback, benefits and rewards to which the digital generations have become accustomed.

The insights and analysis presented in this vendor landscape are given to provide marketers with an overview of gamification platforms and tools that enable MMOs to make effective purchasing solutions about gamification solutions.

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AMA Customer Engagement Playbook

Customer Engagement Playbook

This tool can be used alone, but it’s also part of the comprehensive Customer Engagement Playbook. It provides organizational step-by-step instructions while also helping you utilize more than 20 downloadable tools from the popular AMA Marketer’s Toolkit library.

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