Use this to define, track and report on your customer engagement metrics.
- Estimated time required: 4 hours
- Skills required: Microsoft Excel (advanced)
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Customer Engagement Playbook
This tool can be used alone, but it’s also part of the comprehensive Customer Engagement Playbook. It provides step-by-step planning guidance while also helping you utilize more than 20 downloadable tools from the popular AMA Marketer’s Toolkit library.
This tool is powered by Demand Metric.