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Corporate Training: Marketing Strategy

Corporate Training: Marketing Strategy

Plan Strategically and Drive Success

Developing an exceptional marketing strategy takes careful planning and effort. This training will help ensure your team is aligned with corporate values and vision, has a rock-solid foundation for product planning and go-to-market execution, and drives the marketing communications plan and process.

Plus, you will receive a custom-branded Marketing Strategy Playbook after the training.

What to Expect

This interactive training will:

  • Provide a roadmap with precise directions that outlines the overall marketing strategy and how the business will achieve its goals.
  • Ensure alignment with broader business objectives and that all marketing efforts are executed consistently.
  • Increase accountability and allow teams to operate more efficiently.
  • Establish a framework for key performance indicators (KPIs), continuous improvement and data-driven decision-making.
  • Identify potential risks and outline contingency plans.
  • Accelerate onboarding and ensure new hires understand the company’s marketing strategy, tactics and brand voice.

Key Outputs

  • A repository of institutional knowledge, templates, best practices, techniques and tactics proven to work.
  • A documented Marketing Strategy Playbook (PDF Document).
  • A blueprint for expediting the onboarding process for new hires and expanding the marketing team while maintaining the same level of performance and consistency.

Corporate Training Request Form