This course explores the ingredients of an impactful brand strategy. You will learn how to craft a brand strategy and commitment, how to establish a niche brand voice from a visual and verbal perspective, and what you need to share a brand in a super powerful way.
2.What is Branding?
3.Brand Commitment Exercise
4.Feeding America Example
5.Brand Commitment Model
6.Mind Mapping Technique Exercise
7.Finding Your Color Palette and Style
9.Branding, Marketing and Advertising
10.How to Build a Brand Strategy Roadmap
11.Step 1: Target Audience
12.Step 2: Business & Revenue Goals
13.Step 3: Identify the Gap
14.Step 4: Implementation
15.Bonvivant Cake Example
17.Tom's Shoes Example