William L. Wilkie Award Winner
The 2018 AMA William L. Wilkie Marketing for a Better World Award goes to Leonard L. Berry
postThe 2018 AMA William L. Wilkie Marketing for a Better World Award goes to Leonard L. Berry
postThe AMA Erin Anderson Award for an Emerging Female Marketing Scholar and Mentor goes to Anat Keinan
postRobert E. Sanders, Artem Timoshenko and Ryan Dew have earned acknowledgement from the Marketing Science Institute
postTeaching certificate programs at Academy of Marketing Science, New Orleans, 23-25 May 2018
postAMA SportSIG seeks abstracts on Applying Analytics to Sponsorship-Linked Marketing, Boston, 10-12 Aug 2018; SIG deadline 1 Feb
postHow Advertising Helps or Hinders, Special issue of International Journal of Advertising; Deadline 31 Mar 2019
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