JM Webinar for Scholars: Idea Submission

Webinar participants are encouraged to read the authors’ forthcoming Journal of Marketing article and share an early-stage idea for boundary-breaking marketing-relevant consumer research of their own. Ideas can be submitted to presenters Debbie MacInnis, Robert V. Kozinets, and John G. Lynch, Jr. using the form below.

January JM Webinar Idea Submission

Name*
First Last
University / Institution*
Email*
Which Existing Boundaries are Being Challenged? (100 words max)*
Description of Idea and How It Breaks Existing Boundaries (500 words max)*
Why Is This Idea Important? (100 words max)*