It’s important to recognize LinkedIn as a valuable tool for marketing and building your personal brand: a win-win for most marketing professionals. According to Hootsuite, 94% of B2B marketers use LinkedIn for content marketing, so it should be an essential skill in your marketing toolkit. In this short video series, you’ll learn how to create engaging LinkedIn posts that attract more views and impressions. This is great for business, but can also lead to personal benefits of increased profile views and recognition as a subject matter expert.
Career Coach & Speaker, Brett Ellis Career Marketing Services
Brett Ellis is a virtual educator and career development expert based in Atlanta, GA. His background spans K-12 Business Teaching, Higher Education Leadership, and IT Career Coaching. In addition, Brett has built his own business through LinkedIn as an education consultant, where he provides engaging virtual services for colleges and universities. Along with these experiences, he enjoys building his expertise in digital skilling and remote work to prepare professionals for the Future of Work.