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A Marketer’s Guide to Running Contests

A Marketer's Guide to Running Contests


Running a contest is about more than giving out a prize; it’s a way to understand your audience on a deeper level. In this guide, we’ll examine six strategies for designing more effective contests, offering case study examples of how these techniques delivered results for several organizations.

Strategies include:

  • Incentivizing submissions
  • Collecting target audience information
  • Public voting

Download your free guide, and get one step closer to collecting quality submissions for your contest or award program.

Submittable is a submission management platform that makes it easy to accept, review, and select any kind of content, no matter where you are. Since 2010, Submittable has helped organizations collect more than 10 million submissions for thousands of customers all over the world. With customizable forms, organized rounds of review, and batch emailing, accepting submissions and applications is now easier, faster, and more dependable, all while making things like scholarships, fellowships, contests, and awards more visible and fair.