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Artificial Intelligence in Marketing

Sysomos

There’s been a lot of hype about the impact of artificial intelligence in marketing, but how are those on the front line of business really preparing for the AI revolution?

The Drum surveyed over 200 marketers to find out how they view AI technology, how they expect it to change their jobs, and what their organizations are doing to take advantage of the opportunities of artificial intelligence.

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You can find the full results of the survey in this exclusive report, published in partnership with Sysomos and featuring expert comment from our Chief Strategy Officer, David Berkowitz.

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We are now Meltwater Social, enables brands and agencies to turn data-driven insights into actionable customer engagement opportunities. By automating many of today’s manual efforts within an AI-powered social analytics engine, marketers can turn trillions of owned and earned data points into contextual insights and predictions that drive stronger business decisions.