JMR Updates – January 2026
How I Wrote This and more from the Journal of Marketing Research
resourcesArchive
Type: Resources
DocSIG Fall 2025 Newsletter
Message from the chair, Summer AMA recap, Winter AMA sneak peek, lots more
resourcesIntroduction to Python Programming
An asynchronous, online, self-paced course with six sessions
resourcesMeasurement Invariance Testing with R
Asynchronous course from QuantFish; Early bird deadline 14 Nov 2025
resourcesSERVSIG Teaching Resources
AMA SERVSIG has information on syllabi, textbooks and movie scenes
resources