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New IJRM Editor

PK Kannan will be the new Editor of the International Journal of Research in Marketing

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Global Marketing Research

The Global Marketing SIG has awarded Luis Filipe Lages, Sandy D. Jap, and David A. Griffith its 2018 Excellence in Global Marketing Research Award

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Emotion During Firm Encounters

Anne Kranzb?hler seeks studies that test the effect of consumer emotion during firm-customer interactions on marketing outcomes

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Global Contributions

The Global Marketing SIG has awarded Jan-Benedict Steenkamp its 2018 Significant Contributions to Global Marketing Award

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Marketing Systems Concept

Roger Layton, Christine Domegan and Stanley J. Shapiro solicit feedback on a further development of the Marketing Systems Concept

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Revisit: IPBA 2018

International Place Branding Association, Macao, China, 5-7 Dec 2018; Full paper deadline 5 Jul

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