Archive
Category: Marketing Strategy
During and After the COVID-19 Crisis “New Normality”
The Present and Future for Branding, Special issue of the Journal of Product and Brand Management; Deadline 31 Dec 2020
calls-journalsManaging the Unseen
Pandemic Prophylactics, Placebos and Panacea, Special issue of SAM Advanced Management Journal; Deadline 1 Aug 2020
calls-journalsVikas Mittal Wins Mahajan Award
Vikas Mittal is the winner of the AMA Marketing Strategy SIG's 2020 Mahajan Award for Lifetime Contributions to Marketing Strategy Research
awardsAnindita Chakravarty Wins Varadarajan Award
Anindita Chakravarty has won the AMA Marketing Strategy SIG 2020 Varadarajan Award for Early Career Contributions to Marketing Strategy Research
awards