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Category: Marketing Research

Using Questionnaire Screeners

How to Use Screeners to improve Data Quality from Online Services, Zoom presentation with hosts Aaron Arndt, John Ford and Barry Babin, 23 Feb 2022

revisits

ISMS Fellows Award

INFORMS Society for Marketing Science invites nominations for the its Fellows award; Deadline 19 Mar 2022

awards

AMTP 2022

PLS-SEM Workshop at Association of Marketing Theory & Practice, Sandestin, FL, 23-26 Mar 2022; Deadline 15 Dec

resources

Vithala R. Rao Award

The 2021 Customer Needs and Solutions Vithala R. Rao Award goes to Dominik Mahr, Aric Rindfleisch and Rebecca J. Slotegraaf

awards

J Mar Res

Journal of Marketing Research, 59(1)

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