Journal of Advertising Virtual Special Issue on Humor in Advertising

The Journal of Advertising is pleased to announce the Virtual Special Issue on Humor in Advertising. Our Guest Editors, Dr. Marc G. Weinberger (University of Massachusetts & University of Georgia) and Dr. Charles S. Gulas (Wright State University) have reviewed the issues published between 2000 and 2015 in the Journal and compiled a list of 10 most important articles in this area.

For more information on the Virtual Special Issue, please click this link:

http://explore.tandfonline.com/content/bes/ujoa-si-humor

We offer free access to the articles until April 30, 2016.

Kind regards,

Shintaro Okazaki
Editor-in-Chief, Journal of Advertising
Professor of Marketing
School of Management and Business
King’s College London
UK

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