Marketing Analytics
Introduction
Prasad Naik seeks information on masters programs in Marketing Analytics or related degrees
ARC: Connections: ELMAR: Posting
I am looking for pointers to information sources or informed opinions on Masters degree in Marketing Analytics. For example, which schools currently offer such a degree (or related ones under different names), the fees and the starting salaries, industry demand projection going forward, differentiation from Stat or IT or MR courses or certificates/degrees, and so on.
Prasad A. Naik
Professor of Marketing
Graduate School of Management
University of California Davis
Davis, CA 95616
http://www.gsm.ucdavis.edu/Faculty/Naik/
panaik@ucdavis.edu