Research and Replication Using Generative AI
Customer Needs and Solutions announces a new section of the journal for generative AI infused research
journalsArchive
Type: Journals
2023 Steenkamp Award
Reed, Forehand, Puntoni and Warlop (2012) has won the European Marketing Academy/IJRM Jan-Benedict E. M. Steenkamp Award for Long-Term Impact
journalsIJRM Best Article Award
Karagür, Becker, Klein and Edeling is the International Journal of Research in Marketing Best Paper Winner for 2022
journalsPhilanthropy for Philanthropy’s Sake
The name change and editorial information about the Journal of Philanthropy and Marketing
journalsJM News May 2023
Journal of Marketing Developmental Editor initiative, Symposium on the New Paradigms special issue, more
journalsJ Interactive Best Paper 2021
The 2021 Journal of Interactive Marketing Best Paper Award goes to Timothy Halloran and Richard Lutz
journals