MASB Educational Resources
A marketing dictionary, a YouTube channel, and libraries and webinars from the Marketing Accountability Standards Board
resourcesArchive
Category: Special Interest
Business for a Better World
Beverly Larson, Ruichun Liu and Blair Middlebrook have won the Colorado State College of Business "Business for a Better World" Dissertation Proposal awards
awardsSERVSIG Best Article
Schubach, Mende, Scott and Schumann (2023) is the AMA SERVSIG best service article
awards