Mahajan Award
The AMA's Marketing Strategy SIG announces that Christian Homburg is the recipient of the 2025 Mahajan Award for Lifetime Contributions to Marketing Strategy Research
awardsArchive
Category: Special Interest
GFMC 2026
Global Fashion Management Conference, Madrid, 16-19 Jul 2026; Deadline 15 Jan
calls-conferencesSustainability in Our Times
NEOMA Business School, Paris Campus, 28–29 May 2026; Deadline 13 Feb
calls-conferencesSABE 2026
Society for the Advancement of Behavioral Economics, Dearborn, MI, 23-25 Jun 2026; Tentative deadline 1 Feb
calls-conferencesDocSIG Fall 2025 Newsletter
Message from the chair, Summer AMA recap, Winter AMA sneak peek, lots more
resourcesAMA Diversity Leadership Institute
Undergraduate student event at UIUC, 24-27 Jun 2026; Deadline 14 Jan
eventsVaradarajan Award
The AMA's Marketing Strategy SIG has awarded Sebastian Hohenberg and Sarang Sunder the 2025 Varadarajan Award for Early Career Marketing Strategy Research
awards