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Category: Relationship Marketing

Name Personalization

Shuge Li is looking for unpublished work on the influence of name personalization on purchase or intention

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RMSIG Grant Funding

The AMA's Relationship Marketing SIG is offering a competitive research grant to current doctoral students and junior faculty; Deadline now 21 May

revisits

RMSIG Grant Funding

The AMA's Relationship Marketing SIG is offering a competitive research grant to current doctoral students and junior faculty; Deadline 15 May 2023

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