Archive

Category: Marketing Strategy

Brand Activism

An author team calls for empirical papers on brand activism for a meta-analysis

dialog

Sep 17, 2024

Strat Man J

Strategic Management Journal, 45(10)

toc

Sep 14, 2024

J Poli Economy

Journal of Political Economy, 132(9)

toc

Sep 8, 2024

Mar Intell Planning

Marketing Intelligence & Planning, 42(7)

toc

Sep 8, 2024

The Future of Marketing Work

Auckland, 29-30 Nov 2024

calls-conferences

Sep 3, 2024

American Econ Rev

American Economic Review, 114(9)

toc

Sep 1, 2024

J Brand Man

Journal of Brand Management, 31(5)

toc

Sep 1, 2024

Global Conference on Creating Value

São Paulo, 2-4 Oct 2024

events

Sep 1, 2024

JM News Aug 2024

Journal Media Exposure, Journal of Marketing in the News, latest impact factors, more

journals

Aug 31, 2024

Acad Man J

Academy of Management Journal, 67(4)

toc

Aug 25, 2024