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Category: Marketing Communications

News from JAR

Open access to an article on what happens when brands stop advertising for a year

journals

J Adv Res

Journal of Advertising Research, 61(3)

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Intl J Adv

International Journal of Advertising, 40(6)

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Intl J Adv

International Journal of Advertising, 40(5)

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ICMC 2022

International Communication Management Conference, Virtual, 5-7 Jan 2022; Deadline 15 Oct

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J Mar Comm

Journal of Marketing Communications, 27(5)

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Flemming Hansen Award

Patrick De Pelsmacker has won the European Advertising Academy's 2021 Flemming Hansen Award for long-term contributions to advertising research

awards