Archive
Category: Interorganizational
The Dark Side of AI
The Dark Side of Artificial Intelligence for Industrial Marketing Management: Threats and Risks of AI Adoption, special issue of Industrial Marketing Management; Deadline 1 Nov 2022 Deadline for submission: November 1st, 2022
calls-journalsInter-Cultural Experiences in B2B
Navigating Inter-Cultural Experiences [NICE] in B2B Relationships, Special issue of Industrial Marketing Management; Deadline 1 Dec 2022
calls-journalsISBM B2B Research Webinar
Branding in B2B Firms (Kevin Lane Keller & Philip Kotler), and Business-to-Business (B2B) E-Commerce (Venkatesh Shankar), 19 Nov 2021
eventsISBM B2B Research Webinars
The Complexity of Trust in B2B Relationships (Lisa Scheer), Control and Coordination in B2B Networks (Stefan Wuyts and Christophe Van den Bulte), 22 Oct 2021
events