Technology Tools to Succeed in Marketing

Prompting the Future: From Words to Worlds with AI

AI is reshaping how we create, not just what we create. We will explore how marketers and creative teams can use AI for building media, apps, and experiences. We’ll start with the rise of AI-generated video and its impact on storytelling, then dive into vibe coding, a new workflow where code is written through conversation. Whether you’re launching a campaign, building a microsite, or testing a prototype, AI is turning ideas into output faster than ever.

Federico Guardabrazo

Creative Director, SpecialGuestX

Lucas Ortiz Estefanell

Film Director

Content at Scale With Zero Prompt Engineering: GTM AI Agents That Learn Your Brand Voice

See the newest innovations in GTM AI. Copy.ai co-founder, Chris Lu, will show you how to leverage Content Agent Studio to support all your content needs, without the endless prompt writing. AI agents can learn your brand voice, tone, and structure, eliminating the need for complex prompt engineering or templates. This gives you the confidence to automate content creation across key formats like blog posts, emails, case studies, and more, with polished drafts ready for fast editing and deployment. And, unlike complex tools or siloed AI tools, Content Agent is intuitive, marketer-friendly, and integrates directly into your GTM systems, empowering your team to launch campaigns, trigger ABM plays, enable teams, and engage customers faster than ever.

Chris Lu

Co-Founder, Copy.ai

How to better track brand reputation with Pendulum

Over 500 hours of content is uploaded to YouTube every minute, and TikTok is one of the fastest growing platforms in the world. There are narratives developing around your brand on these channels, but most social listening & monitoring tools focus on analyzing text-based platforms. Are you getting the full story on your brand?

Pendulum’s AI tracks conversations across video, audio, and images as well as text to ensure you never miss a single mention. Learn how you can tap into the largest social dataset on the market – including TikTok, Youtube, and podcasts – and use NLP-enabled searches to help you uncover risks, understand emerging industry trends, and shape your brand’s story.

Mark Listes

CEO, Pendulum Intelligence