Brand Messaging and Positioning Techniques that Drive More Conversions
Turn your brand message into a conversion driver. Learn a psychology-backed method to sharpen your positioning, pressure test your value proposition, and build a messaging framework that converts. (Online | 2 Hours)
January 20, 2027 | 10:00 AM - 12:00 PM Central Time
- The Brand Trifecta of Messaging
- The Buyer Psychology
- Using AI to Improve Messaging and Positioning
- Differentiation Statements
- Improving Your Positioning Statements
- Improving Your Value Proposition Statements
- Tagline Review
- The Layered Brand Architecture
What’s Included?
- 2 hours of live instruction starting at 10:00 a.m. CT
- Interactive Q&A
- Tips and best practices
- Access to recording and resources for three months
Who Should Attend?
- CMOs, VP of Marketing, Director of Marketing, Marketing Managers, Product Marketers, Product Marketing Managers, Content Marketers, Content Directors, Content Creators
Can’t Attend Live But Want the Information?
We will send a link to the recording and resources within one business day of the event to registrants! Access will be available for three months.