How to Write a Powerful Creative Brief

Online | 10:00 a.m. - 12:00 p.m. CT

July 13, 2022

Introduction and Defining the Creative Brief

The Ideal Creative Development Process

The Ideal Creative Brief and Good Examples

The Target & Insight, Examples, Reverse Engineering and Practice

Communication Strategy, Examples, Reverse Engineering and Practice

RTBs, Character/Tone, Examples, Reverse Engineering and Practice

Q&A