Become a Top-Performing Marketer
Online | 10 a.m. - 12 p.m. Each Day
Day 1 (All Times Central)
10:00 am
-
12:00 pm
Behaviors of Top-Performing Marketers
- What makes a top performer a top performer
- What specific traits differentiate top-performing marketers from the rest of the team
Honest Selfie Assessment
- The core of a top performer is understanding their own strengths and weaknesses
- Walkthrough of the Honest Selfie – taking an honest look at your individual strengths and weaknesses
Top Performers and Emotional Intelligence
- Top performers generally have a higher level of emotional intelligence (EQ)
- Overview of emotional intelligence and why it plays such a large role in professional and personal success
- How emotional intelligence drives our emotions
- Ways teams communicate today and certain assumptions you should have each and every day when communicating to team members
- Understanding empathy
Professional Triggers
- What are your professional triggers
- Learning how to deal and react when triggered
High Stakes Conversations
- What is a high-stakes conversation
- Deliver concise messages to compel and convey a point
- Maintain the right mindset and physical presence
- Connect with an individual stakeholder while managing multiple stakeholders
- Avoid messaging pitfalls
Day 2
10:00 am
-
12:00 am
Be Seen as a Top Performer by Management
- How to focus on your strengths, hide your weaknesses
- Using your Honest Selfie assessment every single day
- Develop plans on what to do when you get triggered
Communicating With Confidence
- Preparing and organizing your thoughts
- Using the proper tone, speed, and breathing
- Best practices to create connections virtually and in-person
- Eliminate internal and external noise
Successful Team Brainstorms
- Want to be seen as a top-performing marketer, come up with strong and innovative marketing campaigns
- Different team brainstorm techniques for marketers
- Successfully address and approach marketing challenges and produce new and innovative ideas
- See challenges in a different light and approach
Create Your Career Trajectory Plan
- You’ve created your Honest Selfie and top professional triggers, now we need to develop a trajectory plan which will position you as a top performer within your organization
- Walk-through how to create your plan and why it is so important
- Learn how to follow this plan
Failure and Not Being Afraid to Fail
- Failure informs and educates as much, if not more than success
- If you are not failing, you are not pushing you or your team enough