Become a Top-Performing Marketer

Online | 10 a.m. - 12 p.m. Each Day

Day 1 (All Times Central)

10:00 am - 12:00 pm

Behaviors of Top-Performing Marketers

  • What makes a top performer a top performer
  • What specific traits differentiate top-performing marketers from the rest of the team

Honest Selfie Assessment

  • The core of a top performer is understanding their own strengths and weaknesses
  • Walkthrough of the Honest Selfie – taking an honest look at your individual strengths and weaknesses

Top Performers and Emotional Intelligence

  • Top performers generally have a higher level of emotional intelligence (EQ)
  • Overview of emotional intelligence and why it plays such a large role in professional and personal success
  • How emotional intelligence drives our emotions
  • Ways teams communicate today and certain assumptions you should have each and every day when communicating to team members
  • Understanding empathy

Professional Triggers

  • What are your professional triggers
  • Learning how to deal and react when triggered

High Stakes Conversations

  • What is a high-stakes conversation
  • Deliver concise messages to compel and convey a point
  • Maintain the right mindset and physical presence
  • Connect with an individual stakeholder while managing multiple stakeholders
  • Avoid messaging pitfalls

Day 2

10:00 am - 12:00 am

Be Seen as a Top Performer by Management

  • How to focus on your strengths, hide your weaknesses
  • Using your Honest Selfie assessment every single day
  • Develop plans on what to do when you get triggered

Communicating With Confidence

  • Preparing and organizing your thoughts
  • Using the proper tone, speed, and breathing
  • Best practices to create connections virtually and in-person
  • Eliminate internal and external noise

Successful Team Brainstorms

  • Want to be seen as a top-performing marketer, come up with strong and innovative marketing campaigns
  • Different team brainstorm techniques for marketers
  • Successfully address and approach marketing challenges and produce new and innovative ideas
  • See challenges in a different light and approach

Create Your Career Trajectory Plan

  • You’ve created your Honest Selfie and top professional triggers, now we need to develop a trajectory plan which will position you as a top performer within your organization
  • Walk-through how to create your plan and why it is so important
  • Learn how to follow this plan

Failure and Not Being Afraid to Fail

  • Failure informs and educates as much, if not more than success
  • If you are not failing, you are not pushing you or your team enough