2025 AMA-Sheth Doctoral Consortium

Registration at the Blackwell Hotel Lobby

Opening Reception and Dinner at The Ohio Union Featuring Brutus Buckeye

• A Brief Welcome from The Ohio State University’s Marketing Faculty
• Speaker: President of the AMA Academic Council, Lerzan Aksoy – Fordham University

Breakfast at the Blackwell Ballroom

Plenary Session 1: Staying Curious Over a Lifetime of Research

• Markus Giesler, York University
• John Lynch, University of Colorado
• Christine Moorman, Duke University
• Rick Staelin, Duke University

Concurrent Session 1: Changing Topics for Changing Times

Concurrent Session 1a:
Fred Feinberg, University of Michigan
Carl Mela, Duke University
David Schweidel, Emory University
Kannan Srinivasan, Carnegie Mellon University

Concurrent Session 1b:
Anocha Aribarg, University of Michigan
Elea Feit, Drexel University
Oded Netzer, Columbia University
Kaiquan Xu, Renmin University of China

Concurrent Session 1c:
Gergana Nenkov, Boston College
Nailya Ordabayeva, Boston University
Aner Sela, University of Florida
Keith Wilcox, Texas A&M University

Concurrent Session 1d:
Gita Johar, Columbia University
Cait Lamberton, University of Pennsylvania
Vanessa Patrick, University of Houston
Maura Scott, Arizona State University

Concurrent Session 1e: Future of B2B Research
J. Andrew Petersen, Pennsylvania State University (chair)
Mike Ahearne, University of Houston
Jan Heide, University of Wisconsin – Madison
Sandy Jap, Emory University
Lisa Scheer, University of Missouri

Concurrent Session 2: The Nuts and Bolts of Research

Concurrent Session 2a: Working with Unstructured Data
Ryan Dew, University of Pennsylvania
Gui Liberali, Erasmus University
Liye Ma, University of Maryland
Ying Xie, The University of Texas at Dallas

Concurrent Session 2b: Collaboration with Industry
Bryan Bollinger, Dartmouth College
P.K. Kannan, University of Maryland
Lan Luo, University of Southern California
Keith Smith, Marketing Science Institute

Concurrent Session 2c: How to Craft Managerially and Societally Relevant Research
Rajesh Chandy, London Business School
Martin Mende, Arizona State University
Stephanie Noble, University of Tennessee
Venky Shanker, Southern Methodist University

Concurrent Session 2d: Best Practices for CCT Research
Tonya Bradford, University of California – Irvine
David Crockett, University of Illinois at Chicago
Markus Giesler, York University

Concurrent Session 2e: Getting Out of the Lab to Enhance Ecological Validity
Ayelet Gneezy, University of California – San Diego
Jeffrey Inman, University of Pittsburgh
Anat Keinan, Boston University
Avni Shah, University of Toronto

Concurrent Session 2f: Building a Better Lab (or Online) Study
Ellen Evers, University of California – Berkeley
Dan Schley, Erasmus University
Kathleen Vohs, University of Minnesota
Gal Zauberman, Yale University

Lunch in the Blackwell Ballroom

Small Group Research Feedback

Bus to the Columbus Zoo

For Dinner & Social Event

Dinner at the Zoo

Buses will be returning at 8:30 p.m. ET.

Program before dinner to feature an encounter with the zoo’s animal ambassador.

Breakfast at the Blackwell Ballroom

Concurrent Session 3: Transitioning to Life as a Faculty Member (Take 1)

Concurrent Session 3a: Preparing for the Job Market
Dafna Goor, London Business School
Xiao Liu, New York University
Dionne Nickerson, Emory University

Concurrent Session 3b: Finding Your Co-Author Community
Neeraj Bharadwaj, University of Tennessee
Kelly Haws, Vanderbilt University
Praveen Kopalle, Dartmouth College

Concurrent Session 3c: Making the Most of Your First Year as a Faculty Member
Eva Ascarza, Harvard University
John Costello, University of Notre Dame
Colleen Harmeling, Florida State University

Concurrent Session 3d: Achieving Work-Life Balance
Anatoli Colicev, University of Liverpool
Ximena Garcia-Rada, Texas A&M University
Elisabeth Honka, University of California – Los Angeles

Concurrent Session 3e: Things Junior Faculty Don’t (But Need to) Know about Tenure
Neeraj Arora, University of Wisconsin – Madison
Michael Brady, Florida State University
Manoj Thomas, Cornell University

Concurrent Session 3 Continued: Transitioning to Life as a Faculty Member (Take 2)

Faculty-Fellow Networking Event and Refreshments

Concurrent Session 4: How to Write a Great Paper

Concurrent Session 4a
Simona Botti, London Business School
Margaret Meloy, Pennsylvania State University
Rebecca Ratner, University of Maryland
Stephen Spiller, University of California – Los Angeles

Concurrent Session 4b
Susan Broniarczyk, The University of Texas at Austin
Aparna Labroo, Northwestern University
Priya Raghubir, New York University
Oleg Urminsky, University of Chicago

Concurrent Session 4c
Ajay Kohli, Georgia Institute of Technology
Rebecca Slotegraaf, Indiana University
Hari Sridhar, Texas A&M University
Vanitha Swaminathan, University of Pittsburgh

Concurrent Session 4d
Sanjay Jain, The University of Texas at Dallas
Dina Mayzlin, University of Southern California
Sridhar Moorthy, University of Toronto
Jiwoong Shin, Yale University

Concurrent Session 4e
Pradeep Chintagunta, University of Chicago
Puneet Manchanda, University of Michigan
K. Sudhir, Yale University
Sha Yang, University of Southern California

Lunch in the Blackwell Ballroom

Concurrent Sessions 5: Teaching (Take 1)

Concurrent Session 5a: MBA and Case Teaching
Lopo Rego, Indiana University
Raphael Thomadsen, Washington University in St. Louis
Gabriela Tonietto, Rutgers University

Concurrent Session 5b: Tips and Tricks for Teaching for the First Time
Alixandra Barasch, University of Colorado
Norris Bruce, University of North Carolina – Chapel Hill
Alok Saboo, Georgia State University

Concurrent Session 5c: ChatGPT and AI in the Classroom
Luca Cian, University of Virginia
Dhruv Grewal, Babson College
Shane Wang, Virginia Polytechnic Institute and State University

Concurrent Session 5d: Creating Engaging Classroom Experiences
V Kumar, Brock University
Natalie Mizik, University of Washington
Tiffany White, University of Illinois at Urbana-Champaign

Concurrent Session 5e: Managing Teaching + Research at the Same Time
Scott Fay, Syracuse University
Shuba Srinivasan, Boston University
Alice Wang, University of Iowa

Concurrent Sessions 5: Teaching (Take 2)

Small Group Research Feedback

Bus to COSI (Columbus’ Award-Winning Science Museum)

For Social Event and Dinner

Buses will be returning at 9:30 p.m.

Breakfast at the Blackwell Ballroom

Workshop: How to Write a Great Review

Workshop: How to Write a Great Review
Session Chairs: Hari Sridhar, Texas A&M University and Karen Page
Winterich, Pennsylvania State University

Plenary Session: Meet the Editors

Journal of Marketing: Jan-Benedict Steenkamp, University of North Carolina at Chapel Hill
Journal of Marketing Research: Rebecca Hamilton, Georgetown University
Journal of Public Policy and Marketing: Beth Vallen, Villanova University
Journal of International Marketing: Ayşegül Özsomer, Koc University
Journal of Interactive Marketing: Peeter Verlegh, Vrije Universiteit Amsterdam
Journal of Consumer Research: Oleg Urminsky, University of Chicago
Marketing Science: Puneet Manchanda, University of Michigan
Journal of Consumer Psychology: David Wooten, University of Michigan
Journal of the Academy of Marketing Science: Charles Noble, University of Tennessee
Journal of Retailing: Katrijn Gielens, University of North Carolina at Chapel Hill
International Journal of Marketing Research: Sharon Ng, Nanyang Technological University Singapore
Quantitative Marketing and Economics: Carl Mela, Duke University
Journal of the Association for Consumer Research: Andy Gershoff, The University of Texas at Austin
Marketing Letters: Kanishka Misra, Boston College
Production and Operations Management Society (POMS): Praveen Kopalle, Dartmouth College
Management Science: Raphael Thomadsen, Washington University in St. Louis

Closing Remarks

Greg Allenby, The Ohio State University

Box Lunches with Editors to Continue Conversations about Journals