2024 Transformative Consumer Research (TCR) Impact Festival
Boston, MA
Thursday, August 15 (All Times In ET)
2:00 pm
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5:30 pm
Setting the Foundation for Engaging in Research with Societal Impact
Session 1: Publishing Research with Societal Impact: Perspectives from Journal Editors
Session 2: Identifying Pressing Social and Global Challenges and Scoping Impact
Session 3: Business Tools for Accelerating Social Impact Research that Leverages Existing Strengths
Friday, August 16 (All Times In ET)
8:30 am
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12:30 pm
Designing Research with Societal Impact
Session 4: Measuring Social Impact: Identifying, Defining and Measuring Social Impact Metrics
Session 5: Designing a Project with Societal Impact