2026 AMA IJRM Special Issue Pre-Conference: The Transformative Role of Artificial Intelligence in Marketing Theory and Practice

Denver, CO

8:00 am - 5:45 pm

Below is the Tentative Program Overview

8:00 am - 8:30 am

Breakfast

8:30 am - 9:00 am

Welcome & Introduction

9:00 am - 10:30 am

Presentations (Teams 1-3)

10:30 am - 10:45 am

Coffee Break

10:45 am - 12:15 pm

Presentations (Teams 4-6)

12:15 pm - 1:15 pm

Lunch

1:15 pm - 2:15 pm

Presentations (Teams 7-9)

2:45 pm - 3:00 pm

Coffee Break

3:00 pm - 4:30 pm

Presentations (Teams 10-12)

4:30 pm - 4:45 pm

Coffee Break

4:45 pm - 5:45 pm

Presentations (Teams 13-14)

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