Digital

Digital topicsDigital marketing no longer is an add-on. It's an imperative.​​​​​ The AMA offers a host of information, expert insights and educational opportunities on the full spectrum of digital topics, from social media and mobile marketing to online research and programmatic buying.

​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​

Before the NCAA basketball tournament event started, there were 600,000 mentions of March Madness on social media … As one of the highest-rated and socially interactive events of the year …
Authors: Hal Conick Date: 3/22/2017  

View duplicates

AMA MembersREGISTER NOW Non MembersREGISTER NOW … Already Registered: Login here to join the On-Demand Customer Centricity Virtual Conference … Customer centricity has become an essential …
Authors: Lauren Watters Date: 3/17/2017  

View duplicates

By: American Marketing Association AMA Collegiate … Customer reviews are the first impression customers have of your product … He gave two major lessons: the …
Authors: American Marketing Association Date: 3/17/2017  

View duplicates

There will be 50 billion connected devices by 2020, a major insight opportunity for marketers … Researchers suggest there are ways marketers can serve customers with IoT rather than …
Authors: Hal Conick Date: 3/16/2017  

View duplicates

How and where marketers work has immensely changed due to the impact that technology has had on the stereotypical work day … Constant connectivity has increased enterprise productivity …
Authors: Adobe Connect Date: 3/16/2017  

View duplicates

By: Zach Brooke Marketing News Weekly … Instagram has become an integral part of the marketer's toolbelt … Some brands and personalities have figured out how to …
Authors: Zach Brooke Date: 3/16/2017  

View duplicates

Twitter, which has found immense success in being open and unedited, may be harmed by its very essence … Twitter's unfiltered base could lead to a platform that is “permanently failing …
Authors: Hal Conick Date: 3/16/2017  

View duplicates

Learn how to grow your business in the ever changing digital world … Understand how to develop an efficient and more profitable workflow … Identify how to leverage your brand by using the …
Authors: Selma AvdicDate: 3/15/2017  

Learn how to grow your business in the ever changing digital world … Understand how to develop an efficient and more profitable workflow … Identify how to leverage your brand by using the …
Authors: Selma AvdicDate: 3/15/2017  

By: American Marketing Association Marketing News … The results of the 2017 survey show marketers' confidence is at an all-time high … That figure is down 13% from …
Authors: American Marketing Association Date: 3/14/2017  

View duplicates

Become a Member
Access our innovative members-only resources and tools to further your marketing practice.