Digital

Digital topicsDigital marketing no longer is an add-on. It's an imperative.​​​​​ The AMA offers a host of information, expert insights and educational opportunities on the full spectrum of digital topics, from social media and mobile marketing to online research and programmatic buying.

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Lean and agile principles are growing popular in marketing to increase efficiency and cut waste … CMG Partners reports that 67% of its clients that adopt lean and agile practices increase …
Authors: Hal Conick Date: 7/31/2018  

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As AI continues to grow, it will progressively impact how our society functions and transform the way we work … AI has marketing professionals on their toes, leaving them to wonder about …
Authors: Alice Oh Date: 7/30/2018  

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How can marketers avoid the pitfalls that have beset others in influencer marketing … Influencer marketing is a chance to engage with consumers who skip, ignore or avoid ads …
Authors: Hal Conick Date: 7/26/2018  

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Home Agenda Speakers Registration Hotel/Travel Sponsors … This course delivers a solid understanding of new digital technologies and digital strategy development …
Authors: Clara ChunDate: 7/25/2018  

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How to factor risk into your marketing campaigns  What to do when you find your marketing team at the frontlines of a business disaster Key insights from real-world examples of …
Authors: Selma AvdicDate: 7/18/2018  

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why the martech landscape is both consolidating and expanding … - The importance of hiring marketing operations personnel and technologists to make martech decisions …
Authors: Netline Corporation Date: 7/11/2018  

why the martech landscape is both consolidating and expanding … - The importance of hiring marketing operations personnel and technologists to make martech decisions …
Authors: Netline Corporation Date: 7/11/2018  

Webinar registration and attendance Best times and days to deliver webinars Average audience size and viewing times On-demand webinar viewing habits … You want your webinars to be the …
Authors: Selma AvdicDate: 7/11/2018  

Webinar registration and attendance Best times and days to deliver webinars Average audience size and viewing times On-demand webinar viewing habits … You want your webinars to be the …
Authors: Selma AvdicDate: 7/11/2018  

By: Lauren Drell Marketing Health Services … In the near future, pharma marketers could be communicating important information to consumers and patients in more …
Authors: Lauren Drell Date: 6/28/2018  

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