Digital

Digital topicsDigital marketing no longer is an add-on. It's an imperative.​​​​​ The AMA offers a host of information, expert insights and educational opportunities on the full spectrum of digital topics, from social media and mobile marketing to online research and programmatic buying.

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Use this database to template to track your customer advocates by key information, levels of engagement and referrals … Use this matrix to obtain information about key vendors in the …
Authors: DemandMetric Date: 12/10/2017  

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Documents key customer advocate information Tracks advocates by engagement level Encourages referral tracking and reference management … Marketing Problem: You need a system to track …
Authors: Demand Metric Date: 12/10/2017  

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Logical apples-to-apples comparison Provides visual report for results Helps you negotiate with vendors … Marketing Problem: You need to choose the right Advocacy and Loyalty …
Authors: Demand Metric Date: 12/10/2017  

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Provides descriptions of key solutions Includes detailed information for each vendor Can be filtered to view vendors that fit your criterion … Marketing Solution: Use this matrix to …
Authors: Demand Metric Date: 12/10/2017  

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Identify A,B,C accounts Prioritize your time more effectively Maximize your sales opportunities … Marketing Problem: You need to evaluate and prioritize your accounts to provide them …
Authors: Demand Metric Date: 12/10/2017  

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Helps you get bids from multiple vendors Reduced cost of project from competing bids Provides all key project requirements … Marketing Problem: You need to design a Request for …
Authors: Demand Metric Date: 12/8/2017  

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Helps gather and track keywords Generates new SEO ideas Identifies keyword opportunities for content marketing initiatives … Marketing Problem: You are looking to track all of the …
Authors: Demand Metric Date: 12/8/2017  

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A better understanding of available online qual technologies Insight into how digital and traditional techniques can blend to deliver more robust, timely research Valuable tips to …
Authors: Selma AvdicDate: 12/8/2017  

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How to find new content themes and ideas Making webinar content more interactive How to build multi-media presentations Creating more targeted content … But the key to a great …
Authors: Selma AvdicDate: 12/6/2017  

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How does AI technology match up against the world’s top gamers … Marketers following AI’s developments may be interested to see how it has fared against the world’s top poker players …
Authors: Hal Conick Date: 12/6/2017  

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