American Marketing Association's Social Impact Scholarship

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Social Impact Scholarship

The American Marketing Association is committed to transforming students into marketing professionals who are good at what they do while doing good in the process. Two scholarships (one of $3000 and one of $2000) will be awarded to two students who have excelled at making a positive impact in their local, regional or larger community.

Award winners (2 students) will be selected on the basis of a 400-700 word essay that describes the significant difference they have made in terms of the environment, social justice, economic fairness, improved health, quality of life, or another area of concern. Although all altruistic and philanthropic efforts are valued and encouraged, higher points will be earned by students who accomplished their goals by utilizing their marketing skills and techniques.



The Scholarship Program shall be administered by the AMA Social Impact Scholarship Committee of AMA Foundation board members and AMA Advisory Council board members.  

Scholarship applications and associated materials must be received by Noon (12:00 p.m.) Central Standard Time on March 1, 2019. The Scholarship Committee will review their pool of properly completed applications to determine their designated award winners. Once approved, scholarship funds will be dispersed to each recipient’s university to be applied to their fall tuition expenses with any remainder given directly to the student. Scholarship recipients will be recognized at the Annual International Collegiate Conference.

In the event the recipient voluntarily discontinues his or her university education, or fails to remain in good standing as prescribed by the American Marketing Association, (s)he shall forfeit all rights of the scholarship, and the money shall revert to the fund.



1.    Applicants must be current student members of the AMA and members of an active AMA collegiate chapter. Call 800.AMA.1150 to Join.

2.    As of February 2019, the candidate must be a full time undergraduate student with at least junior standing, and planning to return to full time status in the upcoming Fall 2019 semester. (Dec. 2018 and Spring/Summer semester 2019 graduates are not eligible, as the scholarship will be applied to Fall 2019 full-time undergraduate tuition.)

3.    Candidates must have achieved an overall GPA of 3.5 or better on a 4.0 scale. 

4.    The candidate should be involved in developing their marketing skills both on and off campus, including a demonstrated leadership role within their university’s AMA Collegiate Chapter.

5.    If selected as an award recipient, the individual must maintain their AMA membership during the period of the scholarship.



Candidates who meet the previously noted qualifications are eligible to apply. The final selection of the scholarship recipients will be made by the AMA Social Impact Scholarship Committee.

Have all of your documents ready before submitting! 

To be considered complete, an application shall include the following information:

1.    A current transcript (If chosen as an award winner, an official transcript will be requested)

2.    A current resume

3.   A recommendation letter (one page, maximum) from your AMA chapter Faculty Advisor

4.    A 400-700 word essay 

The 400-700 word essay should focus on the following topic per each type of AMA scholarship:

 AMA Social Impact Scholarship.  Describe how you have utilized your marketing skills to make a positive impact at the local, regional or larger community in terms of the environment, social justice, economic fairness, health conditions, quality of life, or other social concern.

5. Upload all of the above documents at the Wufoo form for Social Impact Scholarship

Applications and all associated materials must be uploaded by Noon Central Standard Time on March 1, 2019.

Should you have questions, email 

To join AMA, please call 800.AMA.1150.


2017- 2018 Winners Coming Soon!

Congratulations to our 2016- 2017 Esteemed Winners

1st Place: Daniel Burtner - Slippery Rock University

2nd Place: Melissa Khalil – University of Wisconsin-Whitewater

Please click here to learn how you can support our Collegiate Scholarships!
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 Giving Tuesday

This Scholarship will be a part of the #GivingTuesday fundraising campaign on November 29, 2016.

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