Student Resource Center

This page contains all the tools and information you need to lead a successful AMA collegiate chapter.  



Chapter Operations Manual

The AMA Collegiate Chapter Operations Manual provides information on how to run a successful AMA collegiate chapter and how to make the most of AMA collegiate membership. ​

Collegiate Chapters Council

The Collegiate Chapters Council (CCC) is a council of faculty who design, assess, and implement​ AMA Collegiate resources, programs and activities.  A CCC representative is dedicated to assist collegiate chapters in each state with their operations inquiries.

Required Chapter Reporting

To remain an active AMA collegiate chapter, your chapter must complete the online Officer Report Form and submit a Chapter Plan/ Annual Report every year.  

Check out these award winning Chapter Plans and Annual Reports for great ideas.

AMA Brand Identity

All AMA collegiate chapters are in the process in unifying behind one AMA brand.  More information about the AMA collegiate chapter b​rand rollout can be found on the AMA Collegiate Brand Guidelines and Support page.


On-Demand: New Collegiate Chapter President Orientation Webinar

This webinar will help incoming chapter presidents become familiar with the AMA, the Support Center and the endless Chapter Resources. To learn more or view the on-demand webinar, click here.

Collegiate Chapter President's Facebook Group

This group has been created to further encourage a collaborative online community for current AMA collegiate chapter presidents. Feel free to use this group to ask fellow chapter leaders questions about the AMA and best practices for being a chapter president and share any of your chapter's accomplishments! The AMA Support Center will provide any relevant updates to this group throughout the academic year.

Connect to the Collegiate Chapter President's Facebook Group​


Membership Renewal Discount

In appreciation of their contributions, current AMA faculty advisors are eligible​ to receive a significant discount on AMA membership renewal.​ Visit the Faculty Advisor Renewal Discount​ page for more information. 

Conference Faculty Track 

The annual International Collegiate Conference contains a special track for AMA faculty advisors.  Visit the Faculty Papers and Abstracts page for more information.


If faculty advisors have any additional questions or need support please reach out to to connect with our Communities team to help you! 


Chapter Roster

Want to know who are active members of your AMA collegiate chapter?  Request a copy of your chapter member roster by emailing and include your University name in the email.

Student Membership Application

Want to help new members join your chapter?  Download and print the AMA Student Membership Application or link to the AMA Membership Registration page on your chapter website. 

Marketing Week

AMA Collegiate Chapters have a long tradition of celebrating Marketing Week each fall to showcase the field of marketing and recruit new members. 2018 AMA Marketing Week is going to be a more collaborative and impactful community experience than ever before!  Learn more and download assets on the AMA Marketing Week page. ​​​​​​​​

Promo Materials

An array resources are available to help you promote your chapter around campus, from ordering branded products from The AMA Store to printable AMA collegiate posters.  Visit the following pages to learn more:

Become a Member
Access our innovative members-only resources and tools to further your marketing practice.

 Contact Us

For Member ID retrieval, membership renewal, website login issues, member application processing, or registration for the International Collegiate Conference, please contact the AMA Customer Support Center:

800.AMA.1150 or

 Best Recruitment Video

​To help all AMA chapters develop another useful tool for membership recruitment,  AMA Collegiate held a Best Recruitment Video Competition at the Annual Collegiate Conferece. Below is this year's winning video:

Past Best Recruitment Video Winners