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2024 AMA Marketing and Public Policy Conference: Call for Papers
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If You Won’t Be Green, Then I Will! When Do Consumers Compensate For Their Partners’ Unsustainable Behavior?
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Call for Papers ǀ Journal of Public Policy & Marketing: Marketing to End War, Create Peace, and Enhance Sustainable Well-Being
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The Dangers of Misaligned Product Co-development Contracts—And How They Can Derail Innovation in High-Tech Firms
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What is Omnichannel Marketing?
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What is a Marketing Plan & How To Write One? [Easy Guide]
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Call for Papers | Journal of International Marketing: Digital Platforms and Ecosystems in International Marketing
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Engaging Audiences: The Critical Role of Language in Capturing Attention

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