Building a High Performance Marketing Plan with Marketing Automation

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Key Takeaways
  • Marketing automation gives you the primary tools you need to cover basic channels and get your programs running
  • Map out tactics that can be employed to get in front of buyers at all stages
  • Successful reporting plans use precise KPIs to measure progress

The buyer's journey has changed, what are you doing to adapt?

With endless access to information and choice, marketers must have a plan in order to reach their buyers at every stage of their journey. In this eBook, we discuss a plan for marketing that truly focuses on your customers.


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