2015 Marketing Automation Performance Report: Where Companies are Investing, Winning & Failing

Guy Marion
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Key Takeaways

  • Where marketers are investing in 2015 

  • How marketers are staying in touch with their contacts 

  • What successful marketers are doing right 

  • Why marketers are dissatisfied with their current tools What marketers want in marketing automation​

This report offers valuable insights into marketing investment in 2015. We evaluate the level of awareness, satisfaction, and adoption of marketing automation software, and compare the performance of users and non-users of this technology. 

Companies investing for growth in 2015 can use these results to benchmark their own performance and find new avenues for growth.


Author Bio:

Guy Marion
Guy Marion
Guy Marion is CMO at Autopilot. Prior to joining Autopilot, Guy worked as Senior Director - High Velocity Sales & User Acquisition at Zendesk, VP & General Manager of CollabNet, and CEO of Codesion. Guy received his BS at Stanford University and Ph.D. at the University of Queensland. Email: guy@autopilothq.com
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Marla Chupack
January 27, 2016

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