Qualitative, quantitative, focus groups, online surveys, modeling and sampling. Marketing research impacts every level of business from the products and services that are developed to the prices that are set.
Since the information gleaned from marketing research can set the course of your marketing plan, finding a qualified market research provider to deliver accurate and relevant results is important.
The AMA's Directory of Marketing Research Providers can help guide your choice of research practitioners. Whether you are seeking a full service research firm or someone that specializes in a specific research technique you can find information on leading firms in this directory which is featured in the March issue of Marketing News.
Interested in including your company in the directory?
The Directory of Marketing Research Providers is featured annually in the March issue of Marketing News, reaching over 36,000 marketing professionals in print and online on www.ama.org to over 241,000+ unique site visitors per month. This issue is also distributed to every attendee of the AMA's Annual Analytics with Purpose Conference held every March.