Mobile Marketing Essentials will provide you with the tools and templates you need to define, track and report the success of your mobile marketing program. These essentials include such things as Readiness Assessment, Strategy Scorecard, Competitive Tracking Tool and more. Click on any of the tools below to learn more and to access the tools.Interactive ToolsMobile Marketing Resource DatabaseMobile Marketing Planning ChecklistMobile Marketing Metrics DashboardMobile Marketing Strategy ScorecardMobile Marketing Readiness AssessmentMobile Marketing Risk AssessmentMobile Marketing Vendor Selection ToolMobile Marketing Competitive Tracking ToolTemplates/SamplesMobile Marketing Device Policy TemplateMobile Marketing Business Case TemplateMobile Marketing Channel Selection TemplateMobile Marketing Manager Job DescriptionMobile Marketing Project CharterMobile Marketing RFP TemplateMobile Marketing Usage Survey
Want to customize the tools? Feel free to delete AMA's branding and replace it with yours. You can change the colors, fonts, formulas, whatever you like to make it work for you. None of the documents are "protected" so you can make any changes you need.
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