Marketing Automation Vendor Evaluation

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There are so many marketing automation vendors out there to pick one. Which is best for your organization?

Marketing Automation Vendor Evaluation provides a template where you can rank your top three vendors on over 70 requirements. Based on general and technical requirements, marketing automation, sales, and service and training requirements, vendors are ranked on a three-point system. You will then see which vendor meets your requirements, its rating, and a diagram to share with your team.

This tool is provided by AMA through a licensing agreement with Demand Metric for use only by AMA members and is not to be distributed. Please refer to AMA's Terms of Use and Privacy Policy.


As an AMA Member, you can receive a 15% discount when you join Demand Metric's Community and receive access to their library of 500+ practical tools and templates and much more.​ 

The following article is available exclusively to Members and AMA Lead Generation Toolkit Subscribers.

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