• Unsolicited manuscripts are welcome, although submission is always on speculation. The AMA reserves the right to exercise its editorial judgment and reject any article at any time for any reason.
• Editorial decisions to publish or not to publish an article are made at the discretion of the AMA and are based on factors including but not limited to: relevance to the industry, interest to readers, timeliness and caliber of writing, as well as space limitations within the given publication.
• Submit only complete works, rather than outlines or pitches. The AMA will not consider partially completed works.
• Submit only exclusive content that has not been published elsewhere (e.g., on websites or in blogs, newsletters, magazines, books, etc.). The AMA requires first right of refusal and will copyright all works selected for publication. There are no exceptions.
• All submissions will be edited for accuracy, clarity, quality and length. The AMA does not guarantee that authors will review their work prior to publication due to time constraints inherent in the production process.
• Include any applicable charts, graphs and images with your submission, but know that we typically cannot run every chart, graph or image due to space constraints. Please provide applicable labeling and caption information with these submissions. It is the author’s responsibility to secure the publishing rights to any charts, graphs or images submitted. Submitted charts, graphs and images should not be embedded in Word documents but saved separately as a TIFF, EPS, or JPEG file at 300 dpi resolution. Photos should be largest, high-resolution file size possible.
• The AMA does not pay authors for unsolicited work that is selected for publication.
• Submitted content should not be promotional in any way. Do not write for yourself or your employer. Write for your peers and your industry. This is a chance to showcase your thought leadership—not promote your company, products, services, etc. Offer the reader clear takeaways/next steps to maximize the full impact of your contribution. Consider including multiple points of entry (e.g., subheadings, sidebars, stat boxes, key facts/data points).
• The views expressed in all of the AMA’s publications are those of the individual authors and do not necessarily reflect the official positions or policies of the AMA.
• None of the original editorial content that the AMA publishes in this channel is influenced by advertisers, politicians, private or industry sponsors, members, donors, partners or collaborators.
• Please submit article via e-mail. Include your name, address, company, title and e-mail address. Feature articles are roughly 1,750-3,000. Columns are 1,200 words maximum.
• Bios: At the end of our articles, the author biography should consist of name, position, affiliation and an e-mail address where the author can be reached for more information.
• References: Marketing Insights is a magazine, not a journal. If detailed attributions are necessary, please incorporate them into the text.
• The AMA supports the meaningful exchange of information to help create an environment that fosters the continuation of knowledge, thought leadership and a free exchange of ideas. Such an environment requires the authors of the AMA’s submissions/assigned stories to share their research findings and insights, if applicable, upon submission.
• When quoting others’ work, include attributions within the body copy following journalistic, Associated Press style. Do not include footnotes, endnotes or lists of references.
• The AMA copyrights all original editorial content that is published in its media channels. There are no exceptions.
• All writers whose original submissions are accepted must sign AMA copyright forms. By doing so, the writer is are saying that he or she is the sole owner of the material and that it is original, and he/she grants the AMA rights regarding his/her material, including rights to edit, retitle and reprint it, and to grant permission to others to reprint it. Articles are edited by the AMA’s staff of professional editors, who generally rewrite all titles, subtitles, and subheads to conform to the magazine’s style. We will not accept responsibility in case of loss.
As defined by the Merriam-Webster dictionary, to censor
is “to examine in order to suppress or delete anything considered objectionable.” The AMA neither condones censorship, nor knowingly engages in it. The AMA reserves the right to exercise its editorial judgment. Editorial decisions to publish or not to publish a submitted article are made at the discretion of the AMA and are based on factors including but not limited to: relevance to the industry, interest to readers, timeliness and caliber of writing, as well as space limitations within the given publication.
As defined by the Merriam-Webster dictionary, to plagiarize
is “to steal and pass off the ideas or words of another as one’s own,” “use another’s production without crediting the source,” or “present as new and original an idea or product derived from an existing source.” The AMA considers other forms of plagiarism to include “self-plagiarism”: instances in which an author borrows from his or her own previously published work without the proper citation within the newly submitted article.
Conflicts of Interest
Conflicts of interest may arise in a variety of situations (e.g., stakeholder relationships, consulting relationships, employment history, etc.), and, therefore, the author is required to be 100% transparent and inform the AMA of any such conflict.
Eligibility for the David K. Hardin Memorial Award
At the editor’s discretion, submitted feature articles will be eligible for the annual David K. Hardin Memorial Award. The winning article will be selected by the magazine’s editorial board.
The AMA adheres to the editorial/advertising relationship standards set forth by the American Society of Magazine Editors in its Guidelines for Editors and Publishers
, which “[codifies] longstanding practices governing the relationship between editorial and advertising content. The guidelines ensure that practices commonly used by editors and publishers to prevent or resolve editorial-advertising conflicts are clearly understood and consistently applied throughout the consumer-magazine industry.”
• All authors are encouraged to promote their AMA contributions once they are published by the AMA via personal and company websites, social media outlets, e-mails to colleagues and peers, etc.
• Please notify the editor with whom you worked on your submission that you would like to receive a PDF post-publication.
Send articles and correspondence to:
Mary M. Flory, Editor of Magazines and e-Newsletters
311 South Wacker Drive
Chicago, IL 60606