Rising Oncology Medication Costs and the Impact on Patients

Dr. Joel Schindler
Marketing Health Services
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Key Takeaways

What? There is a high level of anxiety related to the financial distress of a cancer diagnosis because of rising oncology costs.

So what? The increased burden of cost becomes a factor influencing a patient’s health and may be linked to higher mortality.

Now what? Clinicians and others need to integrate the cost factor into patient case and ask whether there are less-expensive alternatives that offer comparable outcomes.

​Nov. 17, 2016

The costs associated with life-saving or life-extending oncology medication are becoming unsustainable.

The need for solutions to the rising costs of medication has reached a critical point for patients and their families. The rise in costs shows no obvious signs of reversing course and few, if any, solutions are being discussed. The goal to provide the best patient care possible is getting lost as patients struggle to afford treatment.

According to ASCO, newly approved cancer drugs cost an average of $10,000 per month, with some therapies topping $30,000 per month. Prices on older drugs are also rising. Insurance may cover some of the costs associated with medication and treatment, and manufacturers offer some discounts, but the dramatic increase in costs is becoming too great a burden for patients and their families to bear. Patients have shifted their decision-making away from which treatments are best for their health to which treatments they can afford—if they can afford treatment at all. Highlighting the significance of this shift is a recent quote from Dr. Syed Yousuf Zafar at Duke’s Cancer Institute. “As oncologists, we spend a great deal of time talking to patients about the long-term physical side effects of treatment. We could do a better job of talking about the potential for financial harm.”

In the January 2016 article “Debt, Bankruptcy are Rewards for Cancer Survivors,” the authors highlight the financial toll of higher costs. The increase in medication costs causes financial hardship for patients and families, a dramatic increase in bankruptcy rates and a fundamental shifting of their lifestyles in order to survive. Bankruptcy rates among those with a history of cancer are said to be more than two times higher than those without a history of cancer.

There are both medical and societal implications to the issue of rising oncology medication costs. A cancer diagnosis is devastating enough, but now patients face the uncertainty of whether they can afford treatment and, if so, what they and their family will have to sacrifice to do so. Much has been written highlighting specific examples of patients and their families faced with difficult choices associated with the financial implications of choosing various cancer therapies. 

A group of more than 100 oncologists recently went public with their concerns and a call for action. Shared in a Wall Street Journal article, the oncologists addresses the issue of tradeoffs associated with higher costs. Patients “have to make difficult choices between spending their incomes [and liquidating assets] on potentially lifesaving therapies or forgoing treatment to provide for family necessities,” the doctors write in Mayo Clinic Proceedings, a monthly peer-reviewed journal. As a result, about 10% to 20% of cancer patients don’t take their treatment as prescribed, the doctors say.

MarketVision Research has an ongoing research initiative that intends to highlight and explore key issues in the health care and pharmaceutical space. We are interested in understanding—in more detail than what is available in the general media—the extent to which the cost of cancer medications is directly impacting patients and their families and how.

Medical and Societal Implications of Rising Oncology Medication Costs

We have begun working directly with cancer patients and their families to understand the nature of hardships they face as a result of rising costs of oncology medication, the tradeoffs families are making and how these impact decisions they make about their treatment and quality of care.

MarketVision spoke with more than 200 cancer patients, selected from the Research Now patient panel and screened on a variety of issues including cancer types, timing and severity of diagnosis and length of treatment. Patients were asked their opinion on a variety of topics relating to the issue of oncology medication and manageability of expenses associated with treatment.

This research shows nearly 1 of every 2 cancer patients have had to make lifestyle changes as a result of medication costs. The sacrifices run the gamut from not being able to fund a retirement account to not being able to pay children’s college tuition or in some cases, making the decision not to spend $100,000 or more for treatment which promises only to extend life by two additional months.


The reaction by a patient to a cancer diagnosis is no longer simply about getting treatment and focusing on the potential for success and survival. It’s now also about the crushing burden of costs and whether they can afford the treatment which might provide the greatest hope.



There is a high level of anxiety associated with costs, and the financial distress alone can impact a patient’s health. As referred to by some as “financial toxicity,” the increased burden of cost becomes a factor influencing a patient’s health, either through treatment decisions that don’t provide the highest quality of care or financial sacrifices that lower quality of life. Research suggests this toxicity may be linked to greater mortality. Not surprisingly, patients at lower income levels tend to be impacted more than other groups. In addition, females show a much greater level of concern about the medication and treatment costs than men and tend to take more action in understanding the options. This response is more pronounced among younger patients and those whose length of therapy is less than one year.



Patients are making hard decisions to pay for care and treatment. These decisions often include noncompliance to medication (using smaller doses of medication or taking drugs less frequently than recommended to make the refill go further), or changing treatment schedules to allow more time to work to pay for treatment. Changing treatment plans means there’s less potential for treatment to be effective, but patients are struggling to make payments and simply cannot continue treatment as recommended.



When asked who was to blame for the rising costs, the response by patients was varied and highlights the confusion surrounding the health care process, who makes decisions and what factors influence pricing. Approximately one-third of patients blame the manufacturers, with nearly one-third of the patients blaming the government and the final one-third of patients blaming insurance companies.



Our ongoing research program is intended to address issues of relevance to the health care and pharmaceutical industries, and specific to this piece of research, help humanize the impact of rising costs. So much of the broader discussion is focused on the battle over pricing among manufacturers, providers, insurance companies and government. Let’s not forget the human element.

The issue of cost for cancer drugs has begun to generate responses from clinicians. ASCO recently released a “value algorithm” designed to assess the potential value of a therapy for a specific patient. Cost is clearly a fundamental variable in that equation. Perhaps the most expensive drug is not the most appropriate. Are there less-expensive alternatives that offer comparable outcomes?

Clinicians are slowly beginning to integrate the cost factor into their assessment of therapeutic options and are including the cost dimension in their conversation with patients and their family. While recognition of the issue is a critical first step, it does little to suggest a solution to the growing problem. 

The recently launched moon shot initiative has garnered significant media attention but has yet to suggest how its efforts will impact cost escalation. While efforts to reduce the cost of R&D are valuable and better data access and sharing can make the R&D process more efficient and timely, there has been no overt focus on what can be done to address the issue of cost to the patient and his/her family.        

Recently, pharmacy service providers such as Express Script and CVS have made decisions to not include certain medications on their formularies. While the therapeutic areas most impacted do not include cancer, the precedent is profound. These pharmacy providers are essentially taking the therapy choice decision away from the physician and the patient. Such an option, while directly addressing the cost situation, seems to be one that may limit therapeutic options.        

Without a cohesive plan of action for addressing the increasing costs of critical medication, one which includes consideration for the role of manufacturers, insurance companies, providers and government in the process, the patient and the patient’s family is left to carry a heavier-than-expected burden. The issue is not whether we want the best medications in the world to treat oncology. It’s clear we do. Unfortunately if patients whom we intend to treat with approved medication can’t afford the treatment, then its potential is limited and the original purpose of providing quality care is lost.


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Author Bio:

 
Dr. Joel Schindler
Dr. Joel Schindler is Oncology Practice Team Leader for MarketVision Research and can be reached at jschindler@mv-research.com.
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