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AMA PCM Digital Marketing Exam Instagram’s New Logo: Delightful or a Disaster? Could Marketing Reverse the Uber Rebrand Backlash?








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  • Call for Manuscripts: Marketing & Public Policy in a Technology-Integrated Society

    Call for Manuscripts: Marketing & Public Policy in a Technology-Integrated Society

    Manuscripts are eing solicited for an upcoming special issue of the Journal of Public Policy and Marketing around the integration of marketing, public policy, and technology. We seek to present a diverse set of perspectives in marketing and public policy that inform the present and future availability and use of data in an increasingly technology‑integrated interactive society.

 

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  • Call for Papers: 2018 Marketing and Public Policy Conference

    Call for Papers: 2018 Marketing and Public Policy Conference

    The Marketing and Public Policy Conference offers a unique platform to share forward-focused research that aid public policy makers in resolving real world problems utilizing marketing strategies and theories. The conference will take place on June 7 – 9, 2018 at the Hilton Columbus Downtown, Columbus, OH and the theme is Rigorous Science, Public Good.



 

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