Content Submission Guidelines

​As the leading organization for marketers, AMA is the trusted go-to resource for marketers and academics. Through our website, publications, and events we offer a vast body of trustworthy information, knowledge and resources to the marketing community.

We greatly appreciate thought leaders who are willing to share leading edge thinking, innovations and information about the latest trends with their peers in the marketing community and we strong encourage content submissions from our members and other marketing and business experts.   

You can submit your content online using the link below.  Before you submit content, we encourage you carefully review the online submissions detailed below. 

Submissions that do not meet requirements will be rejected without editorial review. 
 
Submit 

Submission Guidelines:

  • Submit only complete works, rather than outlines or pitches. The AMA will not consider partially completed works.
  • Do not submit content that is promotional in any way. Any content that contains promotional elements or advertising will be rejected.
  • The AMA accepts the following for consideration for publication on AMA.org: case studies, research, e-books, white papers, videos and podcasts. The AMA also accepts thought leadership columns and articles, and gives preference to original content that has not yet been published or distributed elsewhere.
  • When quoting others’ work, include attributions within the body copy following journalistic, Associated Press style. Do not include footnotes, endnotes or lists of references. 
  • Include your name, address, company, title and e-mail address; if you are an AMA member, please include your AMA member number.  Can't remember your member number?  Contact us at 312.542.9009.
  • You will receive an e-mail confirming your submission of online content. 
  • Timeline for content review is dependent on current volume of submissions.
  • If your content is accepted for publication on the AMA’s website, you will be notified. 
  • If your content is rejected, the AMA will make every effort to notify you. However, that may not always be possible.
  • Read the content submission guidelines carefully and include all content and files necessary for publication including images, videos, etc.
  • The AMA gives preference to original content that has not yet been published or distributed widely through other outlets.
  • Editorial decisions to publish or not to publish content are made at the discretion of the AMA and are based on factors including but not limited to: relevance to the industry, interest to readers, timeliness and caliber of content.  The AMA reserves the right to exercise its editorial judgment and reject any content at any time for any reason.
  • The AMA generally re-writes all titles and subtitles to conform to our accepted style guide.
  • The AMA supports the meaningful exchange of information to help create an environment that fosters the continuation of knowledge, thought leadership and a free exchange of ideas. Such an environment requires the authors of the AMA’s submissions/assigned stories to share their research findings and insights, if applicable, upon submission.
  • The views expressed on the AMA’s website and in our publications are those of the individual authors and do not necessarily reflect the official positions or policies of the AMA.
  • None of the content that the AMA chooses to publish on AMA.org is influenced by advertisers, politicians, private or industry sponsors, members, donors, partners or collaborators.
  • All AMA publications staff members abide by the Society of Professional Journalists’ Code of Ethics, (Link) and all authors interested in writing for the AMA are urged to review and follow these guidelines for ethical and responsible editorial behavior.
 

The Benefits of AMA Membership:

  • The AMA recognizes that its members are leaders in the industry and values submissions from our members.  If a member's content is accepted, an AMA Member Badge will be included on the web page when published on www.ama.org.  Please note that AMA members are held to the same editorial requirements for content.
  • Please remember to include your member number in your submission e-mail so that reviewers can easily identify you as a current member.
  • If you are an AMA member and your content is accepted, the AMA will provide you with an AMA Member Content Contributor Badge for use on your personal website or social media profiles.
  • Not an AMA member? Learn more about the benefits of membership today. 

 Articles:

  • All articles must be submitted in Word format. PDFs will not be considered.
  • All submissions are subject to be edited for accuracy, clarity, quality and length. While the AMA will make every effort to work with an author on any editing, we cannot not guarantee that authors will have an opportunity to review their work prior to publication due to time constraints.
  • Include any applicable charts, graphs and images with your submission, but know that the AMA typically cannot run every chart, graph or image due to space constraints. Please provide applicable labeling and caption information with these submissions. It is the author’s responsibility to secure the publishing rights to any charts, graphs or images submitted. See image requirements below.
  • References: If detailed attributions are necessary, please incorporate them into the text.
  • Bios:  The author biography should not exceed 50 words and should include: name, position, affiliation and an e-mail address where the author can be reached for more information. 
  • A headshot for the bio section should be included. Image requirements are listed below. Images that do not meet these specifications will be rejected. The AMA will not resize images.
 Submit

 

Case Studies:

  • Case studies submitted to AMA.org must follow the same editorial guidelines as articles.  Content should not be promotional in anyway. Any content that contains promotional elements or advertising will be rejected. Unlike articles, case studies do not need to be original work and can be published elsewhere. However, preference will be given to case studies that have not been made widely available on other outlets.
  • Case studies should be authored by an individual(s), not by a company.
  • Case studies over 3 pages long may be submitted in PDF format. 
  • If submitted in PDF format, please include a 150- to 300-word description of the case study. Any description that exceeds 300 words will be rejected.
  • Bios: The author biography should not exceed 50 words and should include: name, position, affiliation and an e-mail address where the author can be reached for more information. 
  • A headshot for the bio section should be included. Image requirements are listed below. Images that do not meet these specifications will be rejected. The AMA will not resize images.
 Submit

 

Research

  • Research submitted to AMA.org must follow the same editorial guidelines as articles. Content should not be promotional in anyway. Any content that contains promotional elements or advertising will be rejected. 
  • While the AMA would prefer original research that has not been published elsewhere, the AMA will consider all research reports submitted.
  • The AMA’s audience includes experienced market researchers. Research reports must follow accepted professional standards for industry research. Research reports may be reviewed by the AMA’s Marketing Insights Council or other industry experts to ensure that the research methodology meets the high quality that is expected by our audience.
  • The AMA will accept submissions of robust, in-depth executive summaries; however, full research reports will be given preferential treatment. Full research reports should also include in-depth executive summaries.
  • As noted, the AMA will accept robust “executive summaries” of research; however, the AMA will not provide links on your website to download full research reports. If you are interested in promoting research reports that reside on your website, contact us at sales@ama.org .
  • Research reports should be submitted in PDF format. 
  • Include a 150- to 300-word description of the report. Any description that exceeds 300 words will be rejected.
  • Bios:  The author biography should not exceed 50 words and should include: name, position, affiliation and an e-mail address where the author can be reached for more information. 
  • A headshot for the bio section should be included. Image requirements are listed below. Images that do not meet these specifications will be rejected. The AMA will not resize images.
 Submit

 

White Papers, E-books

  • White papers or e-books submitted to AMA.org must follow the same editorial guidelines as articles. Content should not be promotional in anyway. Any content that contains promotional elements or advertising will be rejected.  Unlike articles, white papers and e-books do not need to be original work and can be published elsewhere. However, preference will be given to white papers or e-books that have not been made widely available on other outlets.
  • White papers and e-books should be authored by an individual(s), not by a company.
  • White papers or e-books should be submitted in PDF format. 
  • Include a 150- to 300-word description of the white paper or e-book. Any description that exceeds 300 words will be rejected.
  • Bios:  The author biography should not exceed 50 words and should include: name, position, affiliation and an e-mail address where the author can be reached for more information. 
  • A headshot for the bio section should be included. Image requirements are listed below. Images that do not meet these specifications will be rejected. The AMA will not resize images.

Submit 

 
Videos:

  • Videos submitted to AMA.org must follow the same editorial guidelines as articles.  Videos should not be promotional in anyway. Any content that contains promotional elements or advertising will be rejected. Unlike articles, videos do not need to be original work and can be published elsewhere; however, preference will be given to videos that have not been made widely available on other outlets.
  • Videos must be available on YouTube and be open to embedding. The AMA does not accept video files
  • Include link to where video can be found on YouTube and a 150- to 300-word description of the video. Any descriptions that exceed 300 words will be rejected.
 Submit

 

Podcasts:

  • Podcasts submitted to AMA.org must follow the same editorial guidelines as articles. Podcasts should not be promotional in anyway. Any content that contains promotional elements or advertising will be rejected.  Unlike articles, podcasts do not need to be original work and can be published elsewhere; however, preference will be given to podcasts that have not been made widely available on other outlets.
  • Please submit an MP3 file of the podcasts.
  • Include a 150- to 300-word description of the podcast. Any description that exceeds 300 words will be rejected.
  • Bios:  The author biography should not exceed 50 words and should include: name, position, affiliation and an e-mail address where the author can be reached for more information. 
  • A headshot for the bio section should be included. Image requirements are listed below. Images that do not meet these specifications will be rejected. The AMA will not resize images.

Submit 

 
Other Types of Content:

  • Webcasts:  Because the AMA has its own robust webcast program, the AMA does not accept webcasts in content submissions.  If you are interested in partnering with the AMA on a webcast, contact us at sales@ama.org.
  • Tools for the AMA’s Marketer’s Toolkit: The AMA is always looking for new tools to include in its members-only online toolkit. These tools are available only to AMA members. The AMA is looking for interactive graphs, how-to guides, checklists, templates and assessments. Please contact us at toolkit@ama.org if you have an idea for our Marketer’s Toolkit.

Suggestions: 

  • Do not produce content for yourself or your employer. Content should be produced for your peers and your industry. This is a chance to showcase your thought leadership—not promote your company, products, services, etc. 
  • The AMA accepts, and publishes, submissions from a wide variety of subject matter experts.  You do not have to be a leading author or well-known blogger to be a contributor. Content is reviewed on merit, not on who is submitting it. 
  • Offer the audience clear takeaways/next steps to maximize the full impact of your contribution. Help the audience solve their day-to-day problems or stay abreast of new marketing trends and ideas.
  • Case studies are well received by the AMA’s audience. Being able to understand how an organization solved a problem similar to your own is always helpful.
  • Avoid industry jargon or clichés.
  • Bring new ideas and topics to the table.  Our audience always appreciates a fresh approach.  
  • The AMA has a very diverse audience; they represent a wide variety of industries, experience levels and interest areas. In addition, the AMA has an international audience. Content can range from newer niche, industry-specific topics to broad topics with general appeal.    
  • The AMA does not accept or publish press releases, or content that is developed by a “ghost writer” or PR agency to promote an individual or company.
  • All authors are encouraged to promote their AMA contributions once they are published by the AMA via personal and company websites, social media outlets, e-mails to colleagues and peers, etc.

Images Requirements:

Images must be submitted in the size, weight and file type indicated below.  Any image files that do not meet these requirements will be rejected.  Images should be optimized for use on the Web.  The AMA will not resize images.

 
​Image Type ​Size Required ​Weight Limit ​File Type
Author Headshot​ ​76px X 76px ​70KB ​JEPG
​Lead Image ​320px X 320px ​70KB ​JEPG
​Body Copy Image, Horizontal ​610px X (variable height) ​70KB ​JEPG
​Body Copy Image, Vertical ​320px X (variable height) ​70KB ​JEPG
  

Additional Information:

Copyright

When you submit content to the AMA, you agree and represent that you have created this content, or you have received permission from, or are authorized by, the owner of any part of the content to submit it to the AMA.

By submitting content to the AMA, you are indicating that you are the sole owner of the content and/or have the authority to give the AMA the right to edit, retitle, reprint and repurpose the content as the AMA sees fit. You or the owner of the content still own the copyright to the content sent to the AMA, but by submitting content to the AMA, you are granting us an unconditional, irrevocable, non-exclusive, royalty-free, fully transferable, perpetual worldwide license to use, publish or transmit on any platform, either now known or hereinafter invented.

You warrant that the content you submit to the AMA is not obscene, threatening, harassing, libelous, deceptive, fraudulent, invasive of another's privacy, offensive, defamatory of any person or otherwise illegal. You warrant that the content you submit to the AMA does not infringe any patent, trademark, trade secret, copyright, or other intellectual or proprietary or privacy right of any party or individual.

Censorship

As defined by the Merriam-Webster dictionary, to censor is “to examine in order to suppress or delete anything considered objectionable.” The AMA neither condones censorship, nor knowingly engages in it. The AMA reserves the right to exercise its editorial judgment. Editorial decisions to publish or not to publish submitted content are made at the discretion of the AMA and are based on factors including but not limited to: relevance to the industry, interest to readers, timeliness and caliber of writing.

Plagiarism

As defined by the Merriam-Webster dictionary, to plagiarize is “to steal and pass off the ideas or words of another as one’s own,” “use another’s production without crediting the source,” or “present as new and original an idea or product derived from an existing source.” The AMA considers other forms of plagiarism to include “self-plagiarism”: instances in which an author borrows from his or her own previously published work without the proper citation within the newly submitted article.

Disclosure of Conflicts of Interest

Conflicts of interest may arise in a variety of situations (e.g., stakeholder relationships, consulting relationships, employment history, etc.), and, therefore, the author is required to be 100% transparent and inform the AMA of any such conflict.

Have a question about the submission process?  Please contact us at submit@ama.org; we will respond to you as soon as possible. 

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