How to Effectively Enable Work-Life Integration Through Technology

Adobe Connect
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Key Takeaways

​What? How and where marketers work has immensely changed due to the impact that technology has had on the stereotypical work day.

So What? Constant connectivity has increased enterprise productivity and efficiency, but has also decreased individuals' job satisfaction due to constantly being 'always on.' 

Now What? Adobe Connect enables asynchronous collaboration experiences to help the modern employee effectively overcome these difficulties.


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Brought to you by: Adobe Connect


There’s no denying it: Where, how and when we work is changing. Gone is the stereotypical method of approaching a work day by picking up a briefcase, commuting by car, arriving to an office by nine and leaving physically and mentally around five.

A (very) Brief History of Work

Humans have come quite a long way since our early days as hunter-gatherers. Studies examining early societies show that the daily average amount of time spent working was little more than two hours.

As civilized cultures marched toward either agrarian or industrial societies, weekly hours spent working spiked. This increase in labor demand did not come without benefit as marked improvements in life expectancy, productivity and general fulfillment were witnessed. 

Other major advents in labor norms, which were ushered in industrial revolutions and spikes in globalization due to technology’s impact on reducing transportation and communication costs, created what we refer to today as the global economy.

Effectively Enabling Work-Life Integration Through Technology

Technology continues to blur the lines between work and life. On one hand, it noticeably increases enterprise productivity and efficiency. On the other, there is a decrease in individual job satisfaction due to the seemingly unavoidable encroachment that being ‘always on’ brings to our personal and family lives. Five years ago, conversations on this topic revolved around the term work-life balance. Today, we are witnessing a paradigm shift towards the arguably more realistic concept of work-life integration.

Today people are working outside of the traditional office more than ever before. More than 50% of the U.S. labor force holds a position that is compatible with at least some telework. In 2015, 38% of workers in management, business and financial occupations did some or all of their work at home. And these numbers are expected to increase in the coming years. Navigating these changing dynamics of the how, when and where of work-life balance and their effects on employee fulfillment, satisfaction and commitment should be at the forefront of firms’ strategic priorities.

A Dose of Realism

Despite data pointing toward increasing acceptance of geographic flexibility, a dispersed labor force does not come without challenges. Distractions, lack of community and communication barriers are just a few of the potential difficulties to overcome.

Admittedly, a work-from-home situation is not ideal for everyone. Flexibility should not be the guiding force in this conversation, and as the phenomenon continues to grow in popularity, increased emphasis must be placed on the shared responsibility held by both hiring managers and applicants in deciding whether remote work is in the best interest of an employee’s development and the company’s long-term success.

Adobe Connect’s Role

Exchange of ideas across diverse teams has repeatedly shown to yield impactful outcomes and increases in competitive advantage. Finding the right players for the ideal diverse team often means tapping in to multiple geographies across many time zones. One can expect these employees to encounter a range of unplanned personal and professional matters to tend to throughout their tenure, which will challenge an entire team’s ability to be present at specific moments in time.

Adobe Connect enables asynchronous collaboration experiences to help the modern employee effectively overcome these difficulties. You may be asking yourself what it means to work asynchronously. The explanation is relatively simple, with the main point being that simultaneous presence of an entire team need not be a prerequisite for deep collaboration.

Whether you refer to them as huddle rooms, team rooms or something else entirely, having a persistent always-on workspace allows for true work-life integration by enabling agile, incremental contributions to projects regardless of an individual’s location, personal matters or working style.

Consider these two use cases within Adobe Connect that help modern workforces realize their full potential by leveraging asynchronous collaboration:

1. Leveraging Diverse Team Skill Sets Through Content Persistency

Persistency of content in an Adobe Connect room enables designers to solicit feedback from internal teams or external clients throughout their entire creative workflow. Access to an unlimited number of layouts means that any number of creative assets can have their own virtual canvas on which to provide and/or solicit feedback. A notepad can further capture team members’ comments and explanations.

Business analysts can upload PowerPoint presentations to a room and move between individual layouts representing different sales periods. Feedback and brainstorming can be solicited in advance of an in-person review to prepare a set of talking points. Displaying and housing content in this way allows teams to continually reference historical findings and data, ultimately supporting more informed and collaborative decisions about the future.

2. Access to Interactive Recordings Increases the Sense of Inclusion Among Remote Employees

Adobe Connect provides tools for recording and editing online meetings that make their sharing and playback effortless. The majority of all interactive experiences, such as links and downloadable files, remain present during playback. Recordings can be made available on-demand for either online or offline consumption. The richness and flexibility that accompany Adobe Connect’s suite of recording features helps improve reach and access to critical conversations for dispersed teams. Gone are the days where time zones dictate employee’s exposure to key interactions.

A Final Thought

The digital age is fully upon us and as our relationships with these concepts continue to evolve, Adobe Connect will be adapting every step of the way to support the needs of tomorrow’s knowledge workers and enterprises.


 

Discover Adobe connect solutions. Adobe Connect web conferencing software service offers immersive online meeting experiences for collaboration, virtual classrooms and large scale webinars. Adobe Connect works across all devices, mobile and desktop. There are also innovative features like your own personal digital office and the ability extend the functionality of you room with custom apps and APIs. To learn more about Adobe Connect, sign up for a free trial.

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Author Bio:

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Adobe Connect
Adobe Connect web conferencing software service offers immersive online meeting experiences for collaboration, virtual classrooms and large scale webinars.
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