The Age of the Marketing Scientist

 
Date: On Demand

Presented by: American Marketing Association
 
 

Key Takeaways
  • Redefine your marketing mindset
  • Identify what tools to use
  • Cultivate your inner scientist culture

​​When scientists realize something new about the world, they restructure their processes to reflect it.  With marketing technologies advancing at lightning speeds, isn’t it about time we restructure our marketing processes to reflect the evolving trends? 

Welcome to what Tim McMullen calls “the age of marketing scientists.”

Operating in a landscape of constantly changing and evolving marketing technologies demands just such a mindset.  Forward-thinking is the only option, and it is exactly what keeps Tim's agency, redpepper, a trailblazer in the industry.