Increasing Conversion Rates: How Gated Content Can Quickly Turn Leads into Customers

Date: On Demand CST

Presented by: American Marketing Association

Key Takeaways
  • ​Discover what types of forms convert the most leads
  • Get tips on strategy for webinar registration data
  • Learn best-practices for content downloads
  • Hear about how conversion rates are changing within the buying cycle

Permission-based marketing is the leader in B2B conversion strategy — but what types of content forms deliver the best results? After surveying a group of marketing influencers, our partners at Ascend2 Research found valuable clues about consumer conversion rates. 

Learn about the best types of gated content for your marketing program and put more qualified leads in your pipeline!    

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